Deskwood

By S.D. Sycther

Company Profile

The company has been working in the past and has been instrumental in making desks for desktops Pcs, the desktop furniture has been the apple of the eye. They have been working since the 90s. Not only, the company works in the sector called table design but it also designs chairs and other fashionable home decors. But everything it makes has a modern approach and cosmopolitan designs.

Elements

1. The positive space
2. The negative space
3. The letters
4. The overall shape

Justification

1. The positive space: The positive space has been great enough to explain that the rest of world is just a vacuum without it. It has given ergonomic solutions to the mankind and will be continuing to do so in the recent future. The W represents the world and the orbit like shape represent the furniture work it does.
2. The negative space: The negative space represents the blank rectangle which serves as the table top.
3. The letters: The letters are nothing but the D and the W, O & O. The 'w' can be easily seen but the 'D', 'O' can be seen in the orbit and the intersections regions of the orbit with the letter W.
4. The overall shape: The overall shape tells about its mission to make the world sit on its furniture of comfort. 

Fun Speakers

By S.D. Sycther

Fun Speakers

Company Profile

Fun speakers is a company based in Carolina. As the name suggests, it produces technical solutions to acoustic issues in gadgets. Apart from solutions, it is also involved in the manufacturing of amateur grade speakers for general public. It is a new end firm and specializes in their equalizer settings.

Elements

1. The shape
2. Symbol positive
3. Space Negative
4. The Color Scheme

Justification

1. The shape: The word 'fun' is written here by rotating the letter 'F' in various directions. The letter is awesome to look at from various directions. Also, it gives the audience a feel for the pound, since they are spending in some modern and digital thing.
   
2. Symbol positive: As stated above the symbol states the names of the company.
   
3. Space negative: The space negative has no special significance here.
   
4. The Color scheme: The gray & light red duo-chromatic color scheme has its own contrasts to look. Although, not so eye catchy, but it can give a feel, a sensation of pleasure to the person who invests his vision in it. The central line of contrast represents the work it does, it balances all noises and technical disorder in acoustic as well as digital devices. Red represents youth and Gray represents wisdom.

=s=

Crevice Pencils

By S.D. Sycther

Company Profile

Crevice Pencils, as the name suggests is a company working in the stationery sector of the industry. Apart from making pencils, it also makes products for artisans and craftsman, it is one of the major of the leaders in making innovative products. Situated in India, the company manufactures its stuff from India and is an integral part of the "Make in India" campaign. The fictitious company has a modern approach.

Elements

1. Symbol positive
2. Symbol Negative
3. The color
4. Overall Uniqueness

Justification

1. Symbol Positive: The symbol is represented by a hexagon and the letter I. Here, hexagon stands for the outline of a pencil and the 'I' stands for the country in which it is produced i.e. India. t stands for 'C' which in turn stands for Crevice, Creative and Creator.
2. Symbol Negative: The symbol is represented by the letters of the word crevice and the cut in I portion is a stroke of 'I' negative. The small cut in the letter I also represent a narrow opening for the talents to come out in the limelight.The initiative was taken by the company to fund the creative people around the world called Crevice.
3. The color: Blue shade is one of the most productive colors. it calms the human mind much like the artists do. Blue forces one to think, to aspire, to get lost in the worlds of desire, to come out of what they call as materialism.
4. Overall uniqueness: the uniqueness of the logo speaks of its temperament. the company gives priority to being unique.

Suggestions

Some more colors could have been added. the highlighters and others could have been employed.

=s=

Aquasquare

By S.D. Sycther

Aquasure

Company Profile

The company works in the Asian continent, making potions and poisons. It has been over many years since the company has been working. It specializes making the Mystic Potions which are distinguished by their ability to produce hallucinations, addiction, etc.

Elements

1. The A
2. The S
3. The square
4. The Background
5. Symbol Negative
6. Symbol Positive
7. Closed Logo

Justification

1. The A: The A stands for the Aquasure, Asia, Alpha, Addiction, Ancient and  symbolizes mountain.
2. The S: Serene, Spiritual, Spirit, Square, and other things are represented by the S
3. The Square: The company believes in fair and share trade. Also, it bounds the logo thereby saying that the products aren't harmful and made for the humanity.
4. The Background: The color chosen id solid light purple. It gives a mystical feeling to the logo.
5. Symbol Positive: Ths symbol negative stands for nature. It is the old scenery of the water flowing down from the mountains in the form of a river. 
6. Symbol Negative: The symbol has three separate parts: the top, the thorax and the bottom. The top resembles the top of a monastry. The mid represents the outline of a person standing in the position called Namaskara. The bottom is the hairline of a face.
7. Closed Logo: A traditional style of making the logo "abiding by the traditions" is the motto of the company.

Suggestions

The Logo could have been made a little more colorful or with a special color scheme. It could be made a little more eye-catching.

By S.D. Sycther

Crescent

The construction company works mainly in the Middle East and has survived for long years as the master in business. The company specializes in making roads, buildings, and another sort of civil engineering works.

Justification of logo

1.       The choice of name: The name is one of the important aspects of the foundation of the company. The name crescent justifies the moon which is an integral part of the culture there.

2.       The “rescent”: The rescent word should be pronounced as recent, as the modern approach of the company to technology.

3.       The Color: The color in positive space represents the road and the negative space represents the construction works it does. Also, it represents the way the involvement of gray matter in the matter. Grey represents wise. The negative space can also represent the white patches on the road.

4.       The right opening: The small passage to the building says the company can work the remotest conditions in the world. Even if the conditions are poor, they will still work in those conditions. They can solve all problems using their gray matter. They open up accessibility in the remotest of areas.

5.       The characteristic shape: The shape represents the letter C which can be interpreted as Civil Construction. It circular character resembles the global nature of the company.

=s=

 

Xmas

By S.D. Sycther

X-mas

Xmas is a company based in California, USA. It specializes in making goods related to the Christmas parties and its work is primarily original. The company involves two permanent members and the rest are hired every year.

Justification

Given below is the justification of the logo.

1.       The shape: It is the English alphabet X representing the name Christmas."

2.       The word: X-mas is the company name so the letters are chosen.

3.       Red and white color: The Company is involved in making the products related to Christmas only. It resembles the dress code of the Santa Claus. Also, refers to the company’s vision to provide joy and happiness to the people around them. A mentality similar to the party kings. The red and white also refers to the company headquarters in California, USA.

4.       Two heads: Two heads represent the two permanent members of the group. One is the dominant member who is more active than the other. Those two heads also give an impression of people partying around.

5.       X and mas: The x serves as the canopy and the mas serves as the stilt.

Suggestion

The ‘mas’ part can be enlarged and made up to the same width as the symbol X. This could help in getting the impression harmony.

Lyenx Oil

By S.D. Sycther

LyenxOil

Lyenx Oil is a company in the middle east. Its prime job is extracting oil from the core of the earth.

Justification

1. The color: Golden and black is chosen because golden represents the petroleum and black represents the earth. Also, they make money out of nothing.
2. The Central symbol: The symbol represents the location it is present.It is present in the middle east. One of the reasons it is present in the center. It also represents the humanity, (a head with two hands).
3. One side bright: It represents the sun rays falling on the company which shall be forever. The sun is illuminating the company name
4. The snouts: The snouts resemble the oil riggers, they run deep inside the earth to fetch the oil and supply it to the rest of the mankind.

Possible suggestion

The right side looks dark, it can be illuminated a little to make it more presentable and eye catchy.

By S.D. Sycther

Gio Films

Gio films is a company of the future. It specialises making of horror films.

Justification

1. The green black stripes: The green and black stripes give an outline of horror. It was popularized by the ‘Goosebumps’ and several other filmmakers. It is a balance of life and death. They are also responsible for the creation of an illusion.
   
2. The green color: The green denotes life, so it relates to the name, Gio means to live in Hindi, thereby justifies its premonition.
   
3. The blue core: They represent the eyes of the ghost. Blue is the color of productivity and imagination symbolizing the art of producing creative film.
   
4. The Text: The text gives a direct explanation what the company is good at. It is for the customer convenience.
   
5. The Hex, the Rect and and the Pent: It represents the letters of the name GIO
   

Possible suggestions

The inner core could be made darker or of a different color. That would have been added to the outline for Gio.

=s=