Sunday, December 25, 2016

Xmas

By S.D. Sycther

X-mas

Xmas is a company based in California, USA. It specializes in making goods related to the Christmas parties and its work is primarily original. The company involves two permanent members and the rest are hired every year.

Justification

Given below is the justification of the logo.
1.       The shape: It is the English alphabet X representing the name Christmas."
2.       The word: X-mas is the company name so the letters are chosen.
3.       Red and white color: The Company is involved in making the products related to Christmas only. It resembles the dress code of the Santa Claus. Also, refers to the company’s vision to provide joy and happiness to the people around them. A mentality similar to the party kings. The red and white also refers to the company headquarters in California, USA.
4.       Two heads: Two heads represent the two permanent members of the group. One is the dominant member who is more active than the other. Those two heads also give an impression of people partying around.
5.       X and mas: The x serves as the canopy and the mas serves as the stilt.

Suggestion

The ‘mas’ part can be enlarged and made up to the same width as the symbol X. This could help in getting the impression harmony.




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